The performance is a daily event during the 38-day event, along with an international music season, exotic circus show and artistic parades, as well as splendid fireworks and light displays every day.

Organizers from the new area say that this year there are 200 beer brands from over 30 countries and regions that offer more than 1,300 types of beer.

This year’s event is themed, “SCO beer festival”, following the SCO Qingdao summit successfully held in early June. Organizers hope that the festival will enhance exchange among SCO countries. The festival is featuring a vast tent offering Russian beers, and is offering branded beer from SCO member countries. Organizers also invited many performers from related countries.

A museum has been established to provide information, such as on beer history and brewing technologies. A mini brewery has been built to offer visitors fresh beer from the production line.