男友太凶猛1v1高h,大地资源在线资源免费观看 ,人妻少妇精品视频二区,极度sm残忍bdsm变态

Global EditionASIA 中文雙語Fran?ais
Business
Home / Business / Companies

Lego Group sees big prospects in China

By Shi Jing in Shanghai | China Daily | Updated: 2018-09-05 10:45
Share
Share - WeChat
A child plays at the Lego section of a department store in Guangzhou, capital of Guangdong province. [Photo provided to China Daily]

Toymaker The Lego Group said it plans to accelerate its expansion in China, building on the strong foundation of double-digit revenue growth in the first half of the year.

Niels B Christiansen, CEO of Lego, said on Monday that the company will open two flagship stores in China in the next few months. One will open in downtown Shanghai in September, and the second will be launched in Beijing in early 2019.

The new outlets follow Lego's first mainland flagship store opening in Shanghai Disney Resort in 2016.

To date, Lego has established 36 certified stores via retail partnerships in China. Four opened in Wuhan alone in August. By the end of the year, the company will have up to 60 stores across 15 Chinese cities, with the new stores mostly located in second and third-tier cities.

Lego announced its partnership with China's Tencent Holdings Ltd in May, launching its video channel on the internet giant's streaming platform. The two companies will roll out a video game product later this year, Christiansen said.

Jacob Kragh, senior vice-president at Lego, said that the company's construction toys have significant room for growth in China, as Chinese parents attach great importance to the value of learning through play.

As long as the toys are associated with education and are designed for children's wellbeing, there is "no limit" in terms of the money that Chinese parents are willing to pay for the toys, he said.

Niels B Christiansen, CEO of Lego. [Photo/China Daily]

This focus on the Chinese market comes from the group's strong performance in the first six months of the year.

According to Lego's interim results released on Tuesday, its Chinese business continued to register double-digit revenue growth in the first half of the fiscal year ended on June 30. Western Europe only reported low single-digit growth, while revenue in North America declined slightly, partly due to changes in the retail landscape there, the company said.

Lego's turnover in the first half of the fiscal year came in at 14.3 billion Danish krone ($2.2 billion), down 5 percent year-on-year. Operating profit declined 4 percent to 4.2 billion Danish krone while net profit dropped 10 percent to 3 billion Danish krone.

Christiansen said the decline was mainly a result of US dollar weakening earlier this year. On constant exchange rates, opening profit was up 4 percent during the first half.

"We are satisfied with our performance given the challenges of the changing retail landscape, including the closure of Toys R Us in the United States, the United Kingdom and Australia," said Christiansen.

He said the group will invest more in innovative products, and seek to blend its physical and digital platforms to generate longer-term growth.

Top
BACK TO THE TOP
English
Copyright 1995 - . All rights reserved. The content (including but not limited to text, photo, multimedia information, etc) published in this site belongs to China Daily Information Co (CDIC). Without written authorization from CDIC, such content shall not be republished or used in any form. Note: Browsers with 1024*768 or higher resolution are suggested for this site.
License for publishing multimedia online 0108263

Registration Number: 130349
FOLLOW US
CLOSE
 
主站蜘蛛池模板: 枝江市| 云林县| 巴中市| 祁东县| 仁怀市| 紫云| 屏山县| 通榆县| 开远市| 宁海县| 五河县| 卢湾区| 梁平县| 奉化市| 聂荣县| 安图县| 永平县| 余庆县| 长治市| 托克托县| 黎平县| 纳雍县| 鄂温| 若羌县| 新化县| 瑞丽市| 铜陵市| 白朗县| 醴陵市| 山阴县| 图片| 察隅县| 土默特左旗| 邹城市| 大连市| 蓝田县| 无锡市| 伊吾县| 莱阳市| 白城市| 台南市|