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AR helps panda to a wide audience

High-tech TV presenter impresses viewers of innovative new show, Li Yingxue reports.

By LI Yingxue | China Daily | Updated: 2023-08-26 15:57
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In the show, Beibei takes a one-day tour of Sichuan and joins in a cultural night tour. An Indian yoga practitioner (left) and a martial arts master.[Photo provided to China Daily]

Panda scanning provides a comprehensive and authentic view of Sichuan through alternating AR presenters, as well as international perspectives, highlighting the natural, historical and culinary aspects of Sichuan.

Liu Yue, director of the show, explains that the subject choices for the panda scanning segment are meticulously curated to emphasize both "novelty" and "genuineness".

"Our intention is to present China as it stands today to the global audience, while also offering insights into the everyday lives of the people in Sichuan," Liu Yue says.

In one episode, to introduce the street renowned for zongzi, the sticky rice dumplings traditionally consumed during the Dragon Boat Festival, in Chengdu, the crew invited a British resident to acquaint himself with the story of Grandma Ma, a revered figure in the realm of crafting the handmade delicacy. The program then delves into the art of creating the mouthwatering "Seven-Star Pork Zongzi" with vendors of the snack.

Beibei has already led the audience on a captivating journey through the Western China International Fair, ventured into the Universiade venues in Chengdu, and even participated in sports like table tennis and running alongside human counterparts.

Looking ahead, Beibei's adventures will continue as he explores the picturesque landscapes of Sichuan, embarks on a quest along National Highway 318, and captures the essence of numerous iconic cultural and natural landmarks.

As the World Science Fiction Convention will be held in Chengdu in October, Liu Yue says the crew is looking forward to the show reporting on this event.

"Given that Sichuan is renowned for its diverse attractions, including pandas, its cuisine and popular tourist destinations, on this occasion, we will be aspiring to enhance its reputation as the 'city of sci-fi'," Liu Yue says.

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