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Women raise the hairdressing bar

Once the domain of male barbers, hair salons today are being redefined by female stylists

By CHEN NAN | CHINA DAILY | Updated: 2025-01-23 09:35
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Hairdresser Ge Ge dyes a customer's hair at a hair salon in Beijing on Dec 26. [Photo by ZOU HONG/CHINA DAILY]

Inside the salon, her workstation is always immaculate, with her tools — clippers, razors, and combs — arranged with precision. But it's not just her look that draws people in; it's her magnetic personality and the relaxed yet professional atmosphere she creates for her customers. Whether performing an elaborate haircut or a simple trim, every visit feels like an experience, not just a service.

Her clientele ranges from young professionals and fashion-forward trendsetters to older clients who return not only for her skills but also her warmth and attentiveness. She doesn't just cut hair; she listens. Many customers are surprised by how much they enjoy the conversation, whether it's about fashion trends, local events, or personal stories. Yan Yan has the natural ability to make people feel at ease, as though they have been friends for years.

"I often use the method of elimination to understand what my customers want," she says, explaining her step-by-step process of narrowing down choices by asking targeted questions and eliminating options based on their preferences. "'What kind of look are you going for today? How do you usually like your hair cut?' These questions help me understand my clients' general preferences."

After the initial response, she narrows it further by asking more specific questions such as, "Are you looking for a sharp style or a more natural look?" and "Would you like a trim, or are you looking for something new?"

"If clients indicate they don't like certain styles, textures, or lengths, or give me clear instructions, I always confirm with them to ensure I'm on the right track," Yan Yan adds. "I want to deliver the look they desire, avoiding confusion or miscommunication."

Yan Yan's real name is Guo Yanyan, but to her customers, she's simply known as Yan Yan. Born and raised in Hebei province, she discovered her passion for cutting hair in her late teens while attending beauty school.

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