The anti-graft and frugality policies will play a role in the 2015 Spring Festival Gala, as the most-watched show in China says 'no' to actors and actresses caught up in scandalous or illegal behavior.

"We have to draw a clear line between the mainstream and the scandalous in entertainment circles to promote positive values," said HaWen, chief director of the show, which will be shown on Feb 18, Lunar New Year Eve, to about 800 million viewers.

In October, China's top media watchdog ordered TV stations and other outlets not to broadcast material featuring stars who had used drugs or visited prostitutes.